Carved Signs

Service
App
Client
Paul Clukies | Carved Signs
Year
2022

Project Overview

Introduction:

Carved Signs, a leading sign company with a rich history in crafting high-quality, customised signs, recognised the need to embrace digital transformation to stay competitive in the modern market. Seeking to enhance their online presence and customer experience, Carved Signs partnered with our web development team to create a dynamic website, incorporating cutting-edge features like a 3D customisation configurator, augmented reality (AR) integration, and engaging 3D animations.

What We Have Done:

Website Development:

We embarked on a comprehensive design & development of Carved Signs' online platform, focusing on a user-friendly interface and intuitive navigation. The new website aimed to showcase the diverse range of signage options available while simplifying the customisation process.

3D Customisation Configurator:

Understanding the importance of personalisation in the signage industry, we implemented a state-of-the-art 3D customisation configurator. This feature allows customers to visualise and modify their chosen signs in real-time, ensuring they have a clear understanding of the final product before making a purchase.

Augmented Reality (AR) Integration:

To further elevate the online shopping experience, we integrated augmented reality technology. Customers can now use their smartphones or tablets to virtually place the customised signs in their intended spaces. This AR feature bridges the gap between online and offline, providing a tangible preview that enhances decision-making and customer satisfaction.

3D Animations:

Recognising the impact of visual appeal in marketing, we incorporated captivating 3D animations to showcase Carved Signs' craftsmanship and design capabilities. These animations serve as engaging marketing tools, allowing potential customers to witness the artistry behind each sign.

Results:

Enhanced User Engagement:

The 3D customisation configurator and AR integration significantly increased user engagement on the Carved Signs website. Customers now spend more time exploring options and fine-tuning their designs, leading to a higher likelihood of conversion.

Improved Customer Confidence:

The ability to visualise signs in their real-world context through AR has instilled greater confidence in customers. This transparency has reduced the likelihood of returns or dissatisfaction, as customers have a clear understanding of the final product.

Increased Conversion Rates:

The seamless integration of 3D customisation, AR, and compelling animations has translated into higher conversion rates. Customers are more likely to make a purchase when they can actively participate in the design process and have a realistic preview of the end result.

Positive Brand Perception:

The modernisation of Carved Signs' online presence and the incorporation of advanced features have positioned the company as an industry leader in innovation. This positive brand perception has led to increased trust and credibility among both existing and potential customers.

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